Fine & Country Win At Top Industry Awards for Third Year Running
2 November 2011
Fine & Country is pleased to announce it has
won the 5 star gold award for ‘Best Marketing UK’ for the third year running at
the International Property Awards, in association with Bloomberg Television
2011. Fine & Country fought off competition from some of the
leading estate agencies in the UK
with its innovative use of tailored marketing tools and approach to lifestyle
marketing. Following this, Fine &
Country went on to scoop a double win, picking-up a ‘Highly Commended’ award for
‘Best Use of Online and Technology.’
The accolades were presented at a gala banquet at The Lancaster London hotel,
on Friday 28th October to Matthew Pryke, Fine & Country’s newly
appointed CEO, who took his first bow in the industry as he received the
accolade from Jenny Bond, The Royal Correspondent for The BBC. Pryke returned to the Fine & Country
table to thank his team including the marketing and design studio, the PR and
Media Centre and the IT division who have worked together to deliver this best
of breed service.
Commenting on Fine & Country’s impressive double win, Fine & Country Managing Director Malcolm Lindley says: “We would like to thank all our clients - both buyers and vendors, and our teams of dedicated Fine & Country estate agents all over the world for their fantastic support that has lead to this magnificent achievement.
Can you imagine how pleased and proud we were, surrounded by all our competitors, Harrods, Knight Frank, Jackson Stopps, Fine and Foxtons when they announced the overall winner of the five star gold award for ‘Best Estate Agency Marketing’ as being Fine & Country. The whole team leapt to their feet, cheering and hollering , delighted at the achievement.”
The International Property Awards is now in its 17th year and billed as being the property industry's most prestigious awards programme, in association with Bloomberg and sponsored by Google. The two marketing awards recognise Fine & Country’s state-of-the-art estate agency marketing which breaks the normal industry mould. The company believes an exclusive property requires a more sophisticated and intelligent form of promotion and takes a refreshing approach to bringing together people, places and property.
As the UK winner for Best Marketing, Fine & Country has been automatically entered into the overall International Awards which takes place in December at the Savoy in London and determines the world’s finest property companies as winners from each international region go head to head. Managing Director, Malcolm Lindley continues: “Hopefully we will also retain our world title of The World's Best Estate Agency Marketing Award for the third year running as well.”
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